You've filled out the Assess & Value Proposition page, but now you want to test different versions or refine your positioning. This template gives you a consistent format for testing variations with real people.
Fill this out in 5-10 minutes.
Test 2-3 versions to see which gets the clearest response.
For: [Who is this for - be specific]
Who: [Their current situation/context]
We help: [The job they're trying to get done]
So they can: [The outcome they actually want]
Unlike: [What they use now or competitors]
We: [What makes you different]
For: Solo SaaS founders
Who: Have 20-100 early users but no clear prioritization method
We help: You validate what to build next with a simple weekly process
So they can: Stop building random features and focus on what keeps users coming back
Unlike: Generic startup advice or complex product management tools